There are so many exciting things about working in the start-up environment: flexibility, energy, the flow of new ideas and the agility to implement them. And of course, there’s the adrenaline that comes from knowing that every day is the most important day in your company’s history.

While that means that you never get to spend any time coasting, it also means that you get to spend a fair amount of time celebrating.

For example, if you open up the iPad app store and find your company’s banner featured on the front page, you celebrate. If you find that several more of your titles are promoted within their verticals, you celebrate.

If later that night, you discover the Wall Street Journal placed one of your upcoming titles on its recommended summer reading list, you celebrate.

It also happens to be a national holiday, which means that as Vook fans, you all have more than one reason to celebrate. Happy Memorial Day!

For weeks now, we’ve been watching Blair Underwood talk about his From Cape Town with Love Vook and chatting with fans about how exciting it all is. So we’re just as pleased as the rest of you to announce that it’s here!

No more clips, snips and speculation. Now you can watch the entire From Cape Town with Love Vook on your iPhone, iPod Touch, iPad or Browser.

Imagine you’re reading a book and suddenly you want to share a line, passage or thought with a friend. You stop reading, you get out your notebook, you make a reminder to tell your friend…etc. Now we love the moleskin as much as anyone, but we’re really excited to announce that with Vook’s new internal sharing functionality, you can pass on text and videos to friends without ever leaving the page.

While reading your Vook, you can email, tweet and post to Facebook all from inside your iPhone or iPad. And because we love social media and our readers, the first five people to email rachel@vook.com or tweet @vooktv from inside a Vook will get a free copy of Louder Than Words, a Vook about non-verbal communication.

Send us your questions, comments, favorite lines! We can’t wait to “hear” from you.

Marketing gurus Seth Godin and Gary Vaynerchuk agree that the key elements of a successful enterprise are great ideas and tenacity. If you’re wiling to work 20-hour days and “bleed out your eyes,” Gary V. says anything is possible. Seth asserts that a hundred bad ideas will lead to a good one. The number one thing you need to succeed is determination.

You also need some capital. So tomorrow, Tuesday May 25th, Vook wants to help you save some money for your vision. Unleashing the SUPERIdeavirus and Crush It will both be on sale for just $1.99, for iPad, iPhone and browser. We hope you use the money you save to help boost your business (but if you use it to buy lunch, we understand.)

The noise about our new Reckless Road app is about as loud as a Guns N’ Roses concert–and now, it’s available for iPhone. The iPad app has already gotten a stellar review from Cult of Mac, the Vook was featured in the New York Times and with the app available for iPhone, we think this “rock doc” is going to keep the buzz buzzing.

Grab it now, and help us pump up the volume.

Download Reckless Road for iPhone.
Download Reckless Road.
Watch a video from the app , right here, right now:

Shakespeare might be the gold standard of great, serious literature, but in his day, the bard was all about putting on plays that were boisterous, vivid and loud. He was also an innovator: Shakespeare invented words, dramatic devices and creative staging solutions.

It makes sense that he’d be in favor of the kind of innovation that would bring his works to life, says Alan Rinzler in an article for the Forbes blog. Rinzler argues that Shakespeare “knew his poetry needed to be heard aloud, to be read by actors who could understand and illuminate the meter, rhythm, and beat of his iambic pentameter.”

If the bard were around today, he’d probably want to make something exactly like the “Shakespeare: Love, Love, Love” Vook; 14 videos of Shakespeare’s sonnets performed on the streets of New York.

Rinzler says it is “one of the best examples of new-form publishing I’ve seen…the visual experience gives a whole new dimension to understanding and appreciating these perfect gems in verse.”

The best part is, you don’t have to travel to a theater to experience it, in fact, you don’t even to pay. The Shakespeare: Love, Love, Love app is free for the iPad. In this portable, dynamic format, all the world is definitely a stage.

You can also get Love, Love, Love for iPhone and web browser, or get a sneak peak at Sonnet 138 in the video below:

The eventual merging of the Appetite line-up of Gun N’ Roses can more easily be attributed to chaos theory than straight forward chronology.”- Reckless Road

While Gun N’ Roses’ path to success was notoriously chaotic, the Vook team has been working straight around the clock to produce our most rockin’ Vook ever. It was amazing to see Slash hold his first iPad and take a look at Reckless Road: The Making of Appetite of Destruction, but it’s even more thrilling to be able share this masterpiece app with the world at large.

It’s generating a lot of excitement, and is now available for iPad and browser. Check it out–and we’ll see you on the Reckless Road.

When we last left off, the entire Vook staff was glued to our computer screens watching the trailer for Blair Underwood’s new Vook, From Cape Town With Love. We think the trailer pretty much speaks for itself, but as we learned when he talked about Vook on the Today Show this morning, Blair is also a quite convincing spokesperson.

Now, there’s a whole new crowd of people who know about the Vook and are as anxious as we are for the release of the full-length version this week. But for now, we can all be satisfied with this:

When we first saw the trailer for our upcoming Vook with Blair Underwood, “From Cape Town with Love,” we were pretty excited. But when we released it out into the Twitter stream, we were blown away. To say that everyone is eager to check out the latest Tennyson Hardwick thriller would be a big understatement.

The video has had over 1500 views in two days. It’s put us in touch with a bunch of great, creative and passionate people on Twitter. It has put smiles on our faces every time we watch it at the office. (We swear, we’re still getting our work done!)

We hope you’re as head over heels for “Cape Town” as we are, and  we can’t wait to release the full version. Follow us @vooktv for updates, new videos or to chat about the Vook. We’d love to hear from you.

What’s the connection between experimental animation and a Victorian photograph book? Although they may seem at opposite ends of the spectrum, they share one important quality: they’re both examples of the union of art and technology possible with Vook.

With Jeff Scher’s Best of Times, we compiled 14 short films featured on Scher’s New York Times Opinionator blog, “The Animated Life” and added the artist’s reflective essays to create a little mobile museum. These
gorgeous, unconventional films set to music turn any moment into aesthetic, innovative experience.

Moving back a few hundred years, we’ve created the Shepp’s Photographs of the World Vook. In 1892, brothers James and Daniel Shepp traveled the world and took black and white photographs of everything they saw. They compiled their work into the most popular coffee table book of their time. Now, we’ve turned it into an app for your browser or iPhone.

For the next week, we’re celebrating our ventures into the art worlds of yesterday and tomorrow. When you buy Best of Times, you’ll get Shepp’s Photographs for free. Just email proof of purchase to Rachel@vook.com.